Fair Grounds Newsletter from Cafe Campesino

888.532.4728 (tel)
229.924.2468 (tel)
229.924.6250 (fax)
(more contact info)

Building Our Fair Trade Future (literally!)
Newsletter Special: Guayaki Yerba Mates
The Fair Tradin' Cross Road Blues by Bill Harris, Café Campesino President
Community Caravan and Staff Notes
Show Your Café Campesino Pride
Quote of the Month
Past Issues of Fair Grounds

We know that we’re running a bit late with this month’s newsletter but rest assured it’s for a good reason! As you read this edition of Fair Grounds, our builder friends George and Steve are finishing up the construction of our new roasting facility here at 725 Spring Street. We’ll give you the full scoop in a few weeks in the August edition of Fair Grounds. In the meantime, we hope that you’ll take a moment to sit back, relax, sip on a cup of your favorite Café Campesino brew, and enjoy this month’s Fair Grounds, which includes a must-read article by our own Bill Harris...

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While Lee, Maty and Lauren work on their transition to the new production facility, we thought we’d take it easy on them and offer a special on our delicious Fair Trade, organic Guayakí yerba mates. Besides, in South America’s hot climates like Paraguay (the birthplace of yerba mate), yerba mate is often served cold...very cold...chilled down with mucho hielo (ice)! And, given that we’re smack dab in the middle of summer, now is the perfect time to try Guayaki Fair Trade, organic yerba mate...estilo frio! (For great yerba mate recipes, see Now We're Cooking.)

Order any Guayakí product and get 10% off of the regular listed retail price. Be sure to enter promotional code fgsum when prompted at checkout or let us know if you call in your order.

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by Bill Harris, Café Campesino President

Robert Johnson, the famous Mississippi bluesman who Eric Clapton called "the most important blues musician who ever lived," recorded the classic Cross Road Blues almost seventy years ago. Legend has it that this song loosely chronicles the day that Robert sold his soul to the devil at the cross of Mississippi's Highway 61 and 49 in exchange for becoming the greatest blues player of all time.

"Standin' at the crossroad, baby, risin' sun goin' down"

Great tensions currently exist in the Fair Trade movement. We are indeed standing at the crossroads and this movement is in danger of, like Robert, selling its soul in the name of volume to powerful players who certainly don't have stellar track records in terms of playing "fair."

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Café Campesino’s coffee service at this year’s Bike Ride Across Georgia (BRAG) was, once again, an energizing success! We heartily thank Geoffrey, Scott, Patrick, our very good friends Sheila and Treva, and everyone else who made this year’s trek from Dalton to Augusta such a fun, memorable experience for all. We look forward to doing it again next year!

For the second year in a row, Geoffrey and his Paraguayan crew of one (Patrick – Tripp’s visiting nephew) served up Café Campesino at the 2006 Paddle Georgia. By all reports, an excellent time was had by all! We look forward to next year’s Paddle Georgia and strongly recommend that anyone who didn’t make it this year sign up for Paddle Georgia 2007! For more information, visit: http://www.garivers.org/paddlegeorgia/pghome.html

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We have a winner from last month's "Name That Espresso" contest! Congratulations to Kathleen Alvestad, who submitted the winning name for our new dark espresso blend: Type A Espresso Blend Dark. Thanks to everyone who sent in their suggestions — we received dozens of emails and as many fantastic names...it was a tough decision! Congratulations, Kathleen!

If you're passionate about Café Campesino, show it! Send us:

— a photo showing your "Café Campesino Pride.” This could be anything – a photo of yourself holding a bag of Café Campesino coffee, a photo showing that you took your Café Campesino on the road — use your imagination!
— a short written testimonial about how much you love us
— an original coffee poem or haiku (three lines, 5 syllables in the first, 7 in the second, 5 in the last)

Each month, we will choose one entry to appear in the following Fair Grounds newsletter. If we choose yours, you’ll win a pound of your favorite Café Campesino coffee. Please send your entry to info@cafecampesino.com.

Contest ends: July 31st

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"Educate and inform the whole mass of the people...They are the only sure reliance for the preservation of our liberty."

— Thomas Jefferson

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Fair Grounds is produced by:

Café Campesino
725 Spring Street
Americus, GA 31709

Contact Information:

Orders and General Information
Phone - 888.532.4728, 229.924.2468
Fax - 229.924.6250
http://www.cafecampesino.com
www.cafecampesino.com/store/index.php
info@cafecampesino.com

Staff:
Lee Harris
Tripp Pomeroy
Bill Harris
Kristy Johnson
Maty de Barrios
Lauren Taylor

Fair Grounds is designed and delivered by:

Starstruck Design
335 West Gill Road
Gill, MA 01354

Contact Information:
Don Kruger
Lynn Nichols
Phone - 413.863.7752
Fax - 413.863.7752
http://www.starstruckdesign.com

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